EP 2 Unlocking the Power of Giving Tuesday
Nov 13, 2023Unlocking the Power of Giving Tuesday
Host Sara Mayer for Impact Unleashed highlights the importance of Giving Tuesday for nonprofits, shedding light on the event's history and stats, and discussing effective strategies for successful Giving Tuesday campaigns. The episode provides valuable insights into creating impactful campaigns aligned with the organization's mission and values, leveraging social media, as well as the essential role of storytelling in capturing audience interest. Tips for board members and volunteer involvement are shared, along with guidance on acknowledging donors, tracking success and celebrating campaign achievements. The aim is to help nonprofits leverage this global day of giving to unleash their impact on the world.
00:00 Introduction to Impact Unleashed
00:29 Understanding Giving Tuesday
01:13 Impressive Statistics of Giving Tuesday
03:51 Why Participate in Giving Tuesday?
04:46 Planning Your Giving Tuesday Campaign
05:32 Leveraging Social Media for Giving Tuesday
09:35 Engaging Board Members and Volunteers
10:00 Tracking and Measuring Success
10:41 Post-Giving Tuesday: Expressing Gratitude
11:45 Closing Remarks and Resources
12:41 Conclusion and Sign Off
Grab your Giving Tuesday Guide! https://www.nonprofitimpactunleashed.co/crafting-your-giving-tuesday-campaign